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Active Healthy Kids Canada and Kellogg kick-off campaign
Photo Opportunity - Active Healthy Kids Canada and Kellogg Canada kick-off a national campaign to get kids moving:
Canada News-Wire
Fri 06 May 2005
Time: 06:59 (Eastern Time)
TORONTO, May 6 /CNW/ -
WHAT: Active Healthy Kids Canada and Kellogg Canada, will launch Kidz
Count, a step counter program using pedometers, designed to
increase the activity levels of Canadian kids.
WHY: May 10th is the World Health Organization's "Move for Health"
Day which urges member countries to celebrate by promoting
physical activity as essential for health and well-being.
Recent research shows that close to 20 per cent of Canadian
youths are overweight. The overall causes of obesity are
attributed to low physical activity levels and high sedentary
pastimes.
WHO: Dr. Mark Tremblay, Chair, Active Healthy Kids Canada
Christine Lowry, Vice President, Nutrition, Kellogg Company
80 students from Dundas Public School
Tony the Tiger; Toucan Sam; Snap, Crackle and Pop
WHEN: Tuesday May 10, 2005
10:00 a.m. - 11:00 a.m.
- Christine Lowry and Dr. Mark Tremblay make speaking remarks
- Students participate in a walking warm-up with their
pedometers
- Photo opportunity with spokespeople, students and Kellogg's
characters
WHERE: Dundas Public School
Gymnasium
935 Dundas St. East (Broadview and Dundas), Toronto, ON
Please use Dundas St. entrance
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